James Morgan Associates
London, Munich, Riyadh.
Experiential design and marketing consultancy accomplished at international live, digital and traditional marketing and communications services. Delivery of exceptional event concepts, designs and audience engagement strategies in Asia, Europe and the Middle East. Plug-in services for every apsect of business, entertainment and sports events.
Behaviour Change Makers...
Experience Design
Designing sustainable events (ISO20121 compliant) that attract press coverage.
Entertainment and Sports events, fan zones, film premieres, retail pop-ups, music and cultural festivals, and e-sports experiences.
Business events, conferences, B2C and B2B brand activations, product launches, fashion shows, expo feature areas, road shows, awards and graduation ceremonies.
Event Marketing
Fulfilling client KPIs’ and ROI objectives through tailored omni-channel campaigns.
Expertise in product development, branding and audience behaviour change strategies.
Optimising promotional strategies through AI Ask Optimisation, SEO and Social Media.
Integrating event campaigns into above or below the line strategies.
Project Management
Project management from conception to delivery compliant with ISO 20121 (Sustainable Events Management System).
Staging and production technology to enhance atmospherics.
Enhance attendee experiences through engagement technology.
Providing expertise in emerging event technology solutions.
360 Degree Consultancy...
EVENT HOST
Professional host to ensure events run smoothly, and on schedule.
Panel discussions, interviews, fire-side chats, and Q&A sessions.
Expertise in engaging and encouraging attendee participation.
Skilled in setting the tone for events with charisma and poise.
Venue Consultancy
Advising venues on space optimisation and revenue streams.
Expertise in product offering and facilities management.
Benchmarking to increase international and local competitiveness.
Technology equipment purchases and hardware refurbishments.
Local Knowledge Global Expertise
Advising on and producing events globally.
International network of experts with deep understanding of how to navigate event and business regulations in Asia, Europe, and the Middle East.
ISO 20121 Sustainable event management system and ESG alignment advocates.
Meet the Principals...
James Morgan
Humanising Digital Marketing with Live Communications...
Dr James Morgan has been consistently voted as one of the world’s 100 Most Influential People in the Event Industry. He is an international speaker covering topics on experience design, attendee behaviour and event technology. James is also an international event industry awards judge. He has had over 30 years of experience in activating brands and providing exceptional live experiences. As a truly international professional, he is passionate about researching trends on experience design, staging design, event technology and visitor engagement.
Peter Schaul
Emotioneering Events and Films. Bring a Vision to Life...
Peter is an award-winning event designer, musician and film director. Peter has worked at multiple scales. Whether it’s Allianz Arena, Munich or in a special occasion at a villa, the right concept for the special venue is the key to it. Whether he’s directing Leona Lewis in Beijing, staging shows for Maybach in Dubai, or at Frankfurter Festhalle for Mercedes-Benz, in Canada for Caterpillar or a symphony orchestra at Disneyland, Paris; Peter combines a variety of mediums - artists, props, lighting, sound and moving images and special effects - to orchestrate audience emotions.
Danielle Nay
Creating Transformational Experiences that Attract Publicity...
Danielle was born and educated in Liverpool, graduated from New College, Oxford and worked in London’s media scene for 20 years. After heading up the publicity and events divisions for Channel 5 across its launch period, she created boutique events agency Dr Party, which she sold to Bob Geldof’s UK-based multi-media production company Ten Alps. She led advertising agency DDB London’s brand content division, before life and love took her to Dubai, where she remained until 2021, producing multiple happenings and specialist content across the MENA region and beyond, from urban art zones to private festivals.
Adrian Bell
International Creative and Technical Imagineer...
Adrian was born into a theatrical and television family, graduating from RADA in technical theatre design.
After stints in the theatre and the touring music industry, he went on to co-found one of the MENA region’s pioneering agencies, creating and producing some of the Middle East’s most spectacular media moments (launches, ceremonies), jaw-dropping immersive exhibitions and visitor centres.
Trusted by clients the world over, Adrian is a calm, commercially and contractually astute professional, with technical and creative prowess.